40% Off All First Lite Apparel at Black Ovis

Update:  Scheel’s is offering 25% off First Lite for a limited time.  Black Ovis no longer carries First Lite Hunting Camo

Black Ovis is slashing prices on all remaining First Lite apparel by 40%.  Black Ovis offers free shipping and returns, which is an advantage over buying direct from First Lite.

• First Lite North Branch Soft Shell Jacket [Realtree] – Was $275 – Now $165
• First Lite Minaret Aerowool Long Sleeve Crew [Pine] – Was $90 – Now $54
• First Lite Women’s Artemis Hoody – Was $135 – Now $81
• First Lite Woodbury Insulated Jacket – Was $325 – Now $195
• First Lite Phantom 3D Leafy Jacket  – Was $100 – Now $60
• First Lite Women’s Cascade Stormlight Jacket  – Was $300 – Now $180

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In 2007, the founders of First Lite to technical Merino Wool apparel that was becoming popular in the ski industry and modified it for hunting. The result was extremely comfortable apparel that could be work all hunting season. Merino wool helps regulate body heat be keeping you warm in cool temperatures and cool in hot temps. Merino naturally eliminates odor causing bacteria, and does not need to be washed as often.

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